Süvy Magazine

The satellite magazine of suvy.fr

Süvy Magazine

Authentic pleasure, without the guilt

Featured

Featured in Les Échos

“L'arme fatale anti-sucre”

Over several weeks, Florence Bauchard reported from Layrac for Les Échos Week-End: the story of Alexandra Fregonese and Laboratoires Innovi, the chefs who have adopted Süvy, the production site and the international outlook. Article in French.

Outlet
Les Échos Week-End · report by Florence Bauchard
Online
13 October 2026 · lesechos.fr

New in the shop

A new way to enjoy hazelnuts

Two new Süvy recipes, with no added sugar and high in fibre: one to spread, the other to enjoy straight from the pouch.

A jar of Süvy hazelnut and cocoa spread with a spoonful of spread

New

Süvy spread, in a jar or ready to drink

Hazelnut & cocoa, a generous texture and a bold taste: 50% hazelnuts in the jar, 51% in the ready-to-drink pouch. Two ways to enjoy indulgence, with no added sugar and naturally occurring sugars.

Seven sections, one magazine

Seven sections to understand Süvy

Sugar is told in several voices: that of science, of cooking, of health, of industry, of the brand. Each section has its own angle, its own rhythm and its own readership — from the merely curious to the professional.

Science

Science & Innovation

Understand, demonstrate, source

Erythritol, polydextrose, the glycaemic index, the microbiome, fermentation, the 30 functions of sugar. Long-form dossiers sourced from the WHO, EFSA, FDA and JECFA — for informed readers and health professionals.

Read the Science dossiers
Nutrition

Nutrition & Health

Diabetes, sport, hidden sugars

Type 2 diabetes, the ketogenic diet, low GI, hidden sugars, sports nutrition, the mental load of eating well. For people who want to cut sugar without giving up pleasure — and for those who genuinely have to.

Explore Nutrition
Cooking

Cooking & Pastry

Caramelise, aerate, preserve

Caramelising without sugar at 130°C, whipping meringues 20% higher, extending the shelf life of jams. Pastry-chef techniques validated by professional chefs, and long recipes that complement the short ones on suvy.fr.

See Cooking
Lifestyle

Lifestyle & Wellbeing

Detox, pleasure, balance

The 30-day sugar detox, sugar addiction, pleasure without guilt, everyday dietary balance. Articles that take the drama out and hand you the tools — for anyone who wants to change without going without.

Read Lifestyle
Trends

Trends & Market

Soda tax, market, regulation

The sugar-substitute market, the soda tax across Europe, EFSA and FDA regulation, industrial projections. For professionals, media and decision-makers who want to understand where the sector is heading.

Follow the Trends
Inside

Brand & Behind the Scenes

Layrac, 27 patents, 7 years of R&D

A portrait of Alexandra Fregonese, reports from inside Laboratoires Innovi in Layrac, the birth of a formulation, accounts from industrial partners. Behind the scenes at a French brand out to change our relationship with sugar.

Go behind the scenes
B2B

B2B & Industry

Manufacturers, distributors, chefs

Case studies with Mericq, Maison Carletti and Louis François. Reformulation ROI, technical dossiers, samples, retail and industry contacts. The hub for professionals looking to bring Süvy into their ranges.

Go to B2B

Podcast

The Süvy podcast

One episode a week. Alexandra Fregonese, partner chefs, researchers, distributors. Science, cooking, market, first-hand accounts. Hosted on Spotify and distributed across every platform.

Listen on Spotify

All platforms

What we believe

Indulgence will never have to apologise again

Süvy is not an experiment. It is an evolution in formulation, the outcome of seven years of research by Laboratoires Innovi, built on ingredients that have been used in food for several decades. The aim: to reproduce every function of sugar — taste, texture, caramelisation, aeration, preservation — with no glycaemic spike, no empty calories, no guilt. Pleasure first. The science that makes it possible second. Never the other way round.

Pleasure above all

We are not waging war on sugar. We make pleasure compatible with health, without sacrificing anything to taste.

Science you can rely on

More than 60 years of scientific hindsight on the ingredients, assessed by the WHO (JECFA), EFSA, the FDA and the SCF. ADI status 'not specified' — the highest level of safety.

Every format

Long-form articles, podcast, videos, infographics, recipes, press kits. Each format breathes at its own pace; every audience finds its way in.

Newsletter

The Süvy Sunday letter

One email a week. On Sunday morning, a short dossier, a recipe, a piece of science news. No promotions, no spam — just editorial, in your inbox. Powered by Brevo, a French GDPR-native provider.

By subscribing, you agree to receive a weekly email from Laboratoires Innovi (Süvy brand). One-click unsubscribe in every message. Data processed in accordance with the GDPR via Brevo.

Take the next step

Convinced by the magazine?
The shop is waiting.

Süvy in pouches, sticks or caramel popcorn: every format is on the official shop. Made in France in Layrac, fast shipping, satisfaction guaranteed or your money back.

  • Made in France
  • 8× fewer calories
  • Glycaemic index below 2
  • 100% natural, non-GMO